Hiring the Right VP for the Four Different Stages of Your Company’s Growth

blog - hiring the right vpYour organization needs the right type of VP of Sales based on the stage of growth of your company. There are four basic types of VP of Sales based on the four stages of Accounting Rate of Return (ARR) that can enhance – or hinder – your company’s growth. (The accounting rate of return (ARR) is a simple estimate of a project’s or investment’s profitability that subtracts money invested from returns without regard to interest accrual or applicable taxes.)

Without the right combination, your company may very well waste valuable time and money attempting to meet your sales goals.

Just because someone is charismatic and can close numerous deals does not mean he or she is capable of building a sales team that will meet the goals at the current growth stage of your organization.

How can you be certain you are hiring the best person for this position?

Here are my criteria based on talking to hundreds of C level Executives.

Producer VP: This person captures your immediate attention and is able to sell based primarily on his ability to talk to everyone he meets. His creativity and charisma makes him quite likeable. The problem is, while he can sell, he lacks the ability to build and scale a strong sales team. Over 85% of the time, this will have been a mis-hire and cost your company considerable time and resources. I am working a Stealth Reverse Search for a VP of Sales right now who’s specialty is scaling businesses of any size up to over a billion dollars. He is not the one you want to go close deals like the Producer If this sounds familiar, you may need to make this person your VP of Business Development and hire a different person as VP of Sales once you hit $1-$2M in ARR.

Repeater VP: If you have a few customers, a few leads, a micro brand, and a handful of reps – but you are stuck without knowing where to go from there – this person will know what to do. He knows how to close, hire, and recruit and has done this before. I have worked with this style of VP many times. He has figured out the formula for replication of the process and gets a rush from this process and watching the results grow from $1M to $2M…to $10M+. This person can’t hide behind presentations, data, or other people’s work – so finding a person who has done this can actually be quite difficult. If you do find this person, definitely keep him.

Make-it-Big: Over 90% of these people won’t be capable of doing what the Repeater can do. Because he may be coming into the company with $10-$20M in ARR, this person will understand the process of hiring the right people, making field sales work, creating an out-bound insides sales team and, and working with the VP of Marketing to ensure solid lead generation. You will be best to find someone who has already gone through this phase with another organization. Finding this person can be tricky and you will benefit by using our Reverse Engineering Technique to find this cat.

Manager of Managers: This is a unique individual. You won’t hire him to get to $2M, $10M, or $20M. He just doesn’t flourish in that arena. This guy looks impressive in a suit, he wows your board with presentation after presentation, and he can meet with managers all day long. He is constantly plagued with questions about dashboards, resources, budgets, hiring, firing, and eliminating the bottom 20%. However, unless this person has experience getting to the $20M mark, you are most likely wasting your time by hiring him to help you get there.

This is kind of like cutting wood without making a mistake. Measure twice and cut once. It is critical to consult with someone that has worked and understands the different stages of growth and the different styles so that you do not create a misfire when procuring a VP of Sales.

Contact us at: TheOxfordGroup@att.net 214 360 4000 or schedule an appointment at

https://theoxfordgroup.youcanbook.me/ to discuss your challenges and several ways we can assist you to solve them.

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Relayware Appoints John Benecke as New CFO

117892Software-as-a-service (SaaS) partnering automation provider Relayware named John Benecke its new chief financial officer, where he will be responsible for overseeing the company’s finance, accounting and operations functions. As CFO, Benecke will also lead Relayware’s strategic business planning, M&A activities, IP protection and organizational performance.

During his career in the IT industry, Benecke has garnered nearly two decades of financial experience, including a 10-year period where he worked for several high-growth, VC-backed businesses in the medical technology sector and other areas, according to Relayware. Benecke has previously served as CFO for several other IT companies including Business Logic Systems, Cellnovo and ApaTech.

“John’s solid financial leadership background will enable us to accelerate the planning and execution of our business strategies, so we can achieve both our short- and long-term goals with confidence,” said Mike Morgan, Relayware chief executive officer in a statement. “Not only is John joining Relayware at a pivotal point in our company history, but also at a time when many savvy businesses have recognized the untapped growth potential within their channel ecosystem.”

Relayware may not be a recognizable name, but chances are you’ve used the company’s technology if you’ve ever been a member of a channel partner program. The company specializes in partner-centric applications, including partner portals, training, sales and marketing tools. The company promises “greater partner engagement, productivity and return on indirect channel investment.”

Relayware hopes Benecke will use his experience in the financial world to help accelerate the company’s market position within the industry and increase its market share among SaaS customers.

“Its not too often that you find a company that is so well poised to capitalize on a hot, growing market trend, and also has an enviable roster of many satisfied customers that have leveraged its technology for years,” said Benecke. “As a finance professional, the value Relayware delivers to its customers through its partnering automation platform is undeniable. I am excited to build on this business foundation with new growth strategies and stronger operational discipline.”

Collaboration Specialist Carousel Names New Execs, Expands Sales

rhonda-wingateTechnology integrator Carousel Industries has expanded its U.S. sales reach south and west and hired four new executives to push the company’s unified communications and collaboration platform solutions and services to midmarket and enterprise customers.

Chief among the appointments is Rhonda Wingate, Carousel’s new Collaboration president, who will oversee the company’s collaboration practice, including its Microsoft (MSFT) unified communications (UC) business, and develop strategic sales and marketing plans and programs. Wingate is a 20-year video, digital media and managed services veteran with prior stints at AVI-SPL and BT Conferencing. She will report directly to James Marsh, Carousel senior vice president.

Carousel’s other three new executives fill key sales slots. Carousel said it wants to expands its reach into midmarket accounts in other regions of the U.S. beyond its efforts in New England, near its Exeter, Rhode Island, headquarters.

Kelly Lichtenberger, previously LifeSize Communications inside sales director, has been named inside sales vice president, tasked with growing the company’s inside sales team across all of its business units and geographic regions. Lichtenberger will report directly to Marsh.

In addition, Carousel has named Frank Douglas to head its sales team in the southern United States and Cindy Morgan to lead the company’s sales efforts in Northern California. Douglas, a 20-year industry veteran, previously served in a lead sales role at TW Telecom Georgia. His official title is Midmarket sales director.

Morgan has 19 years of experience in the technology industry, with prior positions at MCI, Qwest, Avaya, ATC Logistics, NACR and TSE Communications.

“We are entering an exciting new phase of growth at Carousel and are excited to welcome Rhonda, Kelly, Cindy and Frank as part of our team,” said Marsh. “As unified communications platforms now play an integral role in corporate infrastructures and have changed the way enterprises interact and conduct business, we want to ensure our customers have access to the most advanced collaboration solutions to effectively leverage these technologies.”

Geoff Haydon Steps in as Absolute Software CEO

Absolute Software (ABT) welcabsolutesoftwareomed former EMC executive Geoff Haydon as its new CEO last week, as the endpoint security company looks to stabilize its current leadership. Haydon, who also was named to the company’s Board of Directors, will be responsible for leading the company’s global business efforts.

“We are extremely pleased to have someone of Geoff’s caliber join to lead Absolute,” said Daniel P. Ryan, chairman of Absolute, in a prepared statement. “With his background in enterprise security software and his proven track record of growth and experience in both North American and global markets, he is the right person to take Absolute to the next level in terms of revenue growth, global reach and increased profitability.”

Haydon has more than 20 years of experience in the IT sector, including a longstanding history with EMC. Prior to his new appointment at Absolute, Haydon was chief operating officer for EMC’s Asia-Pacific and Japan region, where he led the company’s business unit. Haydon has also served in various leadership positions at RSA, a division of EMC, including vice president of Americas Sales and as the leader of the RSA business for Asia Pacific and Japan, according to the press release. He is expected to join Absolute July 7, and will be stationed at the company’s corporate head office in Vancouver.

In light of Haydon’s appointment, Absolute COO Rob Chase announced he will be stepping down from his current position as of June 18 to pursue other interests. Chase will remain involved with Absolute in a limited role as a strategic adviser for the foreseeable future. Interim CEO Errol Olsen will continue in his role as chief financial officer at Absolute once Haydon takes up the mantle next month.

“I am tremendously excited about the opportunity to join the team at Absolute and to build on the company’s past success,” said Haydon. “Absolute has a unique solution portfolio that addresses the key security and management challenges that organizations are facing with the rise of mobility. With a broad product portfolio, diverse customer base and strong financial foundation, Absolute is extremely well-positioned to take advantage of this multi-billion market opportunity.”

Cloud Open – Sheraton Chicago

Chicago, IL

August 20 – 22, 2014

CloudOpen is the only event providing an education and collaboration space designed specifically to advance the open cloud. It is a conference celebrating and gathering together the open source projects, products, technologies and companies who comprise the cloud and are driving the cloud and big data ecosystems today and tomorrow. CloudOpen offers over 60 sessions (including talk, hands-on tutorials, and keynotes) covering Cloud Platforms, Cloud Storage & Filesystems, DevOps, Management Tools, Virtualization, best practices from the world of Linux and traditional open source and much more.

What Technologies and Topics are covered at CloudOpen?

Any and all that include and/or affect the open source cloud including: Linux, KVM, Xen, Hadoop, Puppet, Chef, Gluster, Juju, Devops, Big Data, Cloud Storage Filesystems, Cloud platforms (Eucalyptus, OpenStack, CloudStack, CloudFoundry, Amazon Web Services) and much more…

Who Attends CloudOpen?

Software Developers deploying and developing open cloud solutions, IT operations professionals and IT architects responsible for deploying cloud solutions, CIOs/CTOs/VPs of Technology/Directors of Engineering at open cloud companies, Storage and network managers…everyone and everyone who has an interest in the development, advancement and future of open cloud solutions.

CloudOpen & LinuxCon
CloudOpen is the only event dedicated specifically to the open source projects, technologies and companies that make up the cloud. At the intersection of cloud computing and open source are Linux, so it was a no-brainer to co-locate CloudOpen with LinuxCon – a place where many of the folks working in open source cloud technologies were already gathering – in essence to create one larger event. CloudOpen attendees get full access to the additional content (over 100 sessions), attendees and collaboration opportunities available with LinuxCon. There is no separate cost or registration fee – just a lot more opportunity! For more information on LinuxCon, click here.

Salesforce1 World Tour – Dallas

Welcome to the Internet of Customers. Come experience the all new Salesforce1 Customer Platform in Dallas on Wednesday, June 18. See how you can connect your apps, devices, and customer data, all with one powerful Customer Platform designed for the new hyper-connected world of customers. Learn firsthand from leading customers how to sell, service, and market like never before. Register today for this day of innovation and learning including:

  • Inspirational keynote with Lynn Vojvodich, salesforce.com CMO, and special guest speakers
  • Hundreds of live demos
  • Breakout sessions for every role
  • Exclusive Salesforce ecosystem networking reception
  • Cloud Expo with 50+ leading Cloud Partners
  • DevZone: Get FREE Salesforce1 books and build your first Salesforce1 app in minutes

 

Agenda

8:00am – 6:00pm Registration & Cloud Expo
*Cloud Expo will be closed during the keynote
8:30am – 9:10am Breakout Sessions
10:00am – 11:30am Keynote with Lynn Vojvodich, salesforce.com CMO, and special guest speakers
11:30am – 1:00pm Lunch in Cloud Expo
1:00pm – 4:40pm Breakout Sessions
4:40pm – 6:00pm Networking Reception in the Cloud Expo

Breakout Sessions

8:30am-9:10am

Extend Salesforce with the AppExchange Grow Your Small or Medium Size Business Faster

1:00pm-1:40pm

Salesforce1 Platform: Build Next Generation Apps, Lead Next Generation IT Accelerate Pipeline with Pardot: Salesforce’s B2B Marketing Automation Solution Data.com: Grow Faster with the Right Data at the Right Moment

2:00pm-2:40pm

Salesforce1 Sales Cloud: Sell From Anywhere Across Your Entire Team Getting Started with the ExactTarget Email and Salesforce Supercharge Your Mobile Strategy with Salesforce1

3:00pm-3:40pm

The Service Platform for the Internet of Customers LogMeIn: The 7 Steps to Real World Business Transformation on the Internet of Things Developer Tour of the Salesforce1 Mobile App

4:00pm-4:40pm

Introducing the ExactTarget Marketing Cloud Analytics Unleashed Drive Sales Performance with Work.com

6th Annual Conference. June 04, 2014. San Francisco

OPTIMIZE YOUR CLOUD STRATEGY

Business environment and technology is ever changing. Is your cloud strategy and value proposition on par with global industry leaders? What are the top companies leading mobile, cloud, and big data trends doing right? Find out at this year’s Cloud Slam and connect with cloud and business specialists that can help you fine tune your integrated cloud strategy.

WHY YOU SHOULD ATTEND

  • Connect and network with buyers, vendors, analysts and developers
  • Explore the ROI potential of true cloud deployment and adoption
  • Experience successful cloud migrations and integrations
  • Identify the key trends transforming and driving cloud and big data
  • Get up to speed on cloud technology without being an engineer
  • Align your cloud strategy with overall business goals
  • Improve your ability to manage multiple vendors across multiple clouds

Audience: Banking & Finance, Telecom, Technology (Software, ISV, Advisory, IT, Service Provider, Distributors, ERP), Manufacturing, Media & Entertainment, Utilities, Engineering and Construction, Building Automation, Insurance, Healthcare, Mobile Communication and Consumer Electronics, Business Services, Pharma.

MORE TOPICS. MORE SPEAKERS. MORE CHOICE.

Cloud Slam has recruited the best keynote speakers, panelists, and interactive workshops to provide insight, results, and key takeaways including:

  1. Cloud Advocacy and Assurance
  2. Governance, Security and Compliance
  3. Cloud Implementation and Management – Getting More Agile
  4. Using Cloud to Optimize of TCO, ROI and Overall Efficiency
  5. Buying and Selling Cloud for Faster Growth and Higher Profitability
  6. Business Continuity and Resiliency
  7. What’s Ahead? Cloud Forecast for 2014 – 2017.

Cloud Computing & All That It Touches In One Location Cloud Computing – Big Data – Internet of Things SDDC – WebRTC – DevOps

Join Us at Cloud Expo New York June 10-12

Cloud computing is become a norm within enterprise IT.

The competition among public cloud providers is red hot, private cloud continues to grab increasing shares of IT budgets, and hybrid cloud strategies are beginning to conquer the enterprise IT world.

Big Data is driving dramatic leaps in resource requirements and capabilities, and now the Internet of Things promises an exponential leap in the size of the Internet and Worldwide Web.

The world of SDX now encompasses Software-Defined Data Centers (SDDCs) as the technology world prepares for the Zettabyte Age.

Add the key topics of WebRTC and DevOps into the mix, and you have three days of pure cloud computing that you simply cannot miss.

Cloud Expo – the world’s most established event – offers a vast selection of 130+ technical and strategic Industry Keynotes, General Sessions, Breakout Sessions, and signature Power Panels. The exhibition floor features 100+ exhibitors offering specific solutions and comprehensive strategies. The floor also features two Demo Theaters that give delegates the opportunity to get even closer to the technology they want to see and the people who offer it.

Attend Cloud Expo. Craft your own custom experience. Learn the latest from the world’s best technologists. Find the vendors you want and put them to the test.

See you in New York!

Keynote at 13th Cloud Expo | Clouds, Devices & Demos!
The world of cloud services moves fast and is the foundation that enables a diverse set of devices and applications from many vendors. This environment is both an opportunity and a challenge for developers and IT organizations.

In his Day 4 Keynote at the 13th International Cloud Expo®, John Shewchuk, a Technical Fellow and the CTO for the Microsoft Developer Platform, will discuss how Microsoft can help developers and organizations create next-generation applications and experiences in this ever-changing world. He will talk about new device capabilities, provide sneak peeks of Microsoft services and tools, and offer a glimpse of where the industry and Microsoft is going next.

The Top Keynotes, the Best Sessions, a Rock Star Faculty and the Most Qualified Delegates of ANY Comparable Event!
In the most transformative technology shift since the personal computer and the Internet, it’s apparent that migrating business to the cloud has reached a tipping point in 2012, where it is no longer a trend but rather an absolute business requirement.

Cloud Expo New York will feature 175+ sessions from a rock star conference faculty chosen from among the leading industry players in the cloud computing and Big Data worlds.

All the main layers of the Cloud ecosystem will be represented – the infrastructure players, the platform providers, and those offering applications. The high-energy event is a must-attend for senior technologists from CEOs on down – including CIOs, CTOs, directors of infrastructure, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, and communications and networking specialists.

 

Apps World Europe 2014 – Discover the future of multi-platform apps

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12th Nov 14 – 13th Nov 14

Excel Arena, London

Developer Conference: The flagship Apps World show will be returning to London for two days of engagement and high level insight and discussion around one of the largest growing industries – mobile apps. Europe’s largest multi-platform app event will be taking over the Excel Arena for a massive free-to-attend expo with over 10,000 developers, 350 exhibitors, mobile marketers, mobile operators, platform owners and industry professionals expected.

Register today for your FREE developer pass here – http://www.apps-world.net/europe/register/free-developer-track-a-exhibition-pass

Register for your paid workshop pass, gaining access to all workshops & networking platforms here – http://www.apps-world.net/europe/register/workshop-registration Use discount code APPFRIEND20 for 20% discount (discount applied on early bird rate, which expires 22nd May)

Follow us on Twitter https://twitter.com/Apps_World hashtag #appsworld

Cloud World Forum 2014

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17th Jun 14 – 18th Jun 14

Olympia National Hall, London

The Cloud World Forum covers technology focusing on the end-users’ perspective with more enterprise case studies than any other Cloud event globally. The show features the only programme in the industry led by Cloud end-users including large & medium sized enterprises, public sector organisations, online players, regulators, telcos and analysts.

All theatre agendas of the Cloud World Forum are being researched and compiled with the oversight and feedback of an Expert Advisory Board of world-class Cloud innovators. The 2014 show will feature all the hot & upcoming topics in the Cloud universe, from Software Defined Storage/DC to SaaS, Hadoop and BYOx.

The Cloud World Forum attracts top delegates, representing the public sector, finance, healthcare, retail, travel, ICT, telecoms and many other sectors. With 42% C-level attendance among VIPs and a dedicated Executive Summit, the event gathers the pivotal players of the Cloud revolution. The industry-leading VIP Networking Service further guarantees face to face VIP meetings in a time-efficient context.

With 12 theatres, 200 exhibitors, over 250 sessions and 300 speakers, the co-location of Cloud World Forum, Big Data Congress and Enterprise Apps World jointly offer unrivalled learning and access to the forefront of Enterprise IT technology.